The most obvious benefit of a free URL rotator is the capability to show several web pages using only one link. The effect is that this would substantially decrease the time and effort that you will require to advertise a number products and/or services because only one link is needed for all of them. You can just imagine the advantages of having a single link for 100, 200 or even 300 web pages. The only thing that you will have to do is to present a list of URLs of the web pages to the free URL rotator service provider and the program will be the one to rotate the URLs in the list as people click on the link that has been provided for you.
However, it is important to ensure that the free website rotator that you get has not restrictions on the number of web pages that your able to use for the rotator. It is often the case that a rotator that is given for free will limit you to five, 10, or 15 web pages that can be shown for each link. Let us say that you are only allowed five URLs for each free URL rotator and you have 12 URLs to display. You will then need a minimum of three rotators to show all of them. Can you imagine how hard it would be to manage the number of rotators that you would require if you have 100 or more web pages to display? This would be impractical, so make sure that the you sign up for a free URL rotator without a restriction on the number of URLs that you can include in the list.
A very important application of a free URL rotator is the split testing of a website. This means that you can produce several editions of a specific web page. To illustrate, you can determine the best color for the web page that will cause visitors to take a certain action. You can have several versions of each web page using a different color and you then submit the URLs to the free website rotator. In this way, you can try to determine which of the colors were able to stimulate the visitors into taking the wanted action such as making a purchase. The free URL rotator may also be utilized by an advertising cooperative where several Internet marketers agree to buy shares for the right to have their URLs included in the rotator list.
